Website Audit Checklist for 2023 in Urdu/ Hindi

website audit checklist

Website Audit enhancement review is the way toward breaking down how well your web nearness identifies with best practices – it is the initial step to making an execution plan that will have quantifiable outcomes.

The motivation behind the review is to distinguish whatever number essential issues influencing natural inquiry execution as could be expected under the circumstances.

What Is an Website Audit?

A seo audit is an itemized check of how well your site is positioning in search. In a review, you’re looking at your site’s exhibition against your rivals as well as your own past execution.

Playing out a seo audit is the main genuine method for seeing whether your seo techniques are working.

What Should a Website Audit Include?

The SEO website audit will uncover:

  • Technical SEO issues
  • Website structure issues
  • On-page SEO issues
  • Potential off-site problems
  • User experience issues
  • Content gaps and opportunities
  • Competitive marketplace insights

How to Do Website Audit for a Website

An audit is a standard procedure that should occur on a regular basis – It is essentially a “health check” for your website.

Search Engine optimisation or Website streamlining is a Digital Marketing method where is we utilize different Various SEO procedures to list our business top in the Google/Bing Search Results.

In any case, due its multifaceted nature in usage we ought to consider different viewpoints on a site that is structured by the web designer . So as to execute SEO or in the wake of actualizing web optimization to investigate and analyze the parts of search engine optimization we should Audit the Website.

So here i have listed few Parameters which can help you to ease your Audit Process .

how to do a seo website audit in 2023 video

Website Audit Checklist Steps

  • Step 1: Get some baseline data with Google Analytics
  • Step 2: Make sure Google is only indexing one version of your website
  • Step 3: Check that your website is mobile friendly
  • Step 4: Improve your website’s speed
  • Step 5: Remove low-quality and unnecessary pages from Google’s index
  • Step 6: Fix indexing problems using Google Search Console
  • Step 7: Fix broken links and stop 404 errors
  • Step 8: Analyze backlinks (and disavow toxic links if necessary)
  • Step 9: Check your website against user accessibility guidelines
  • Step 10: Improve on-page SEO for your most important content
  • Step 11: Make sure your content gives users what they are looking for
  • Step 12: Organize your website navigation
  • Step 13: Peek at your competitors’ websites and identify content gaps
  • Step 14: Set up recurring website health monitoring and alerts
  • Step 15: Set up keyword position tracking and alerts
  • Explore our Website Audit Services

یقینی بنائیں کہ گوگل آپ کی ویب سائٹ کے صرف ایک ورژن کو ترتیب دے رہا ہے۔

چیک کریں کہ آپ کی ویب سائٹ موبائل دوستانہ ہے۔

اپنی ویب سائٹ کی رفتار کو بہتر بنائیں

گوگل کے انڈیکس سے کم معیار اور غیر ضروری صفحات کو ہٹا دیں۔

گوگل سرچ کنسول کا استعمال کرتے ہوئے اشاریہ سازی کے مسائل کو حل کریں۔

ٹوٹے ہوئے لنکس کو درست کریں اور 404 غلطیوں کو روکیں۔

بیک لنکس کا تجزیہ کریں (اور اگر ضروری ہو تو زہریلے لنکس کو مسترد کریں)

صارف کی رسائی کے رہنما خطوط کے خلاف اپنی ویب سائٹ چیک کریں۔

اپنے سب سے اہم مواد کے لیے صفحہ پر SEO کو بہتر بنائیں

یقینی بنائیں کہ آپ کا مواد صارفین کو وہی دیتا ہے جس کی وہ تلاش کر رہے ہیں۔

اپنی ویب سائٹ نیویگیشن کو منظم کریں۔

اپنے حریفوں کی ویب سائٹس پر جھانکیں اور مواد کے فرق کی نشاندہی کریں۔

بار بار آنے والی ویب سائٹ ہیلتھ مانیٹرنگ اور الرٹس مرتب کریں۔

مطلوبہ الفاظ کی پوزیشن سے باخبر رہنے اور انتباہات مرتب کریں۔

  • Google Analytics के साथ कुछ आधारभूत डेटा प्राप्त करें
  • सुनिश्चित करें कि Google आपकी वेबसाइट के केवल एक संस्करण को अनुक्रमित कर रहा है
  • जांचें कि आपकी वेबसाइट मोबाइल के अनुकूल है
  • अपनी वेबसाइट की गति में सुधार करें
  • Google की अनुक्रमणिका से निम्न-गुणवत्ता वाले और अनावश्यक पृष्ठों को हटा दें
  • Google खोज कंसोल का उपयोग करके अनुक्रमण समस्याओं को ठीक करें
  • टूटी कड़ियों को ठीक करें और 404 त्रुटियों को रोकें
  • बैकलिंक्स का विश्लेषण करें (और यदि आवश्यक हो तो जहरीले लिंक को हटा दें)
  • उपयोगकर्ता पहुंच-योग्यता दिशानिर्देशों के विरुद्ध अपनी वेबसाइट देखें
  • अपनी सबसे महत्वपूर्ण सामग्री के लिए ऑन-पेज SEO में सुधार करें
  • सुनिश्चित करें कि आपकी सामग्री उपयोगकर्ताओं को वह देती है जिसकी वे तलाश कर रहे हैं
  • अपनी वेबसाइट नेविगेशन व्यवस्थित करें
  • अपने प्रतिस्पर्धियों की वेबसाइटों पर नज़र डालें और सामग्री अंतराल की पहचान करें
  • आवर्ती वेबसाइट स्वास्थ्य निगरानी और अलर्ट सेट करें
  • कीवर्ड स्थिति ट्रैकिंग और अलर्ट सेट अप करें

Design Parameters:

Landing Page :

Landing page should be designed considering three important aspects Design, Code and Content . if we are good at managing three aspects then doing SEO for any website would be easy .

Page Load Speed: 

Page load speed is very important factor when it comes to the design aspect of seo .The page load speed should be good. to check the page load speed you can use this tool provided by google Page Speed. you can paste the Url of each and every page and check its performance google will also suggest you the changes that are required in the suggestions column

Responsive:

The next Important Design Aspect is Site should be responsive. To check whether you site is responsive or not  there a google tool mobile friendly check

Non www to www :

Convert Website from Non www to www in order to avoid the spilt of ranking to covert we can use this tool 

Canonical Url:

If there is a Duplicate Content in order to avoid we can use canonical tag in each page

File Name : 

check whether keyword is present in the file name

Code :

Title:

Each and every business Page should have a title, and it should be unique and see whether keywords are present in title or not

Meta Description:

Each and every business Page should have a Meta Description, and it should be unique and see whether keywords are present in title or not

Content

Bread crumbs:

bread crumbs add weightage to the seo, see if its present or not

Social Share Buttons:

Social presence is important so its always best option  to add social sharing buttons in the page

Heading:

Atleast one keyword should be present in H1 tag and see that it is present in the first fold of the page

Keyword Density:

Check whether keywords are present in the content.

Internal Linking:

Internal linking is important in seo, link juice will help in building the rank

Embedding image:

(Alt Tag) : See if Alt tag is assigned to the images

Footer Optimization :

Check whether important page links are present in the footer and for local presence add Address in the footer

Back links :

There are many back link checking tools you can use any one among this to identify the potential bank links

Domain Authority :

Check the Domain authroirty

Webmaster Tools:

There are few settings in Webmaster tool account see whether they are properly configured.

  • Preferred Domain Setting : check whether proper option is selected either it should be display url as “www.abc.com” or non www only abc.com
  • Search Analytics :  check the positions of pages how they are ranked for each keyword
  • Sitemap Submission: Check whether Sitemap for crawler is submitted
  • Keyword Significance: check content creation strategy See number of pages that are indexed by indexer , if any business page is missing repair the page and submit it to crawler
  • International Targeting: check whether country preference is selected or not
  • Google SERP Appearance for  local Results: Do manual position Analysis for each keyword if you wanted to the ranking in that particular location

Top 10 Free SEO tools for driving traffic to your website in 2023

  1. MozBar SEO toolbar
  2. Bing Webmaster Tools
  3. Ahrefs
  4. SEO Review Tools
  5. SEMRush
  6. AnswerThePublic
  7. WordStream by Local IQ Free Keyword Research Tool
  8. Keyword Tool
  9. Seed Keywords by Red Evolution
  10. Ubersuggest free keyword suggestions
website audit checklist for 2023 in urdu/ hindi
Website Audit Checklist for 2023 in Urdu/ Hindi 3

More over for seo website audit:

In an SEO audit mehak alamgir analyze over 193 different SEO elements across the following categories:

Technical Audit Factors Include

  1. Indexation analysis
  2. Status Codes
  3. Redirects
  4. Page Speed
  5. URL Structure
  6. Robots.txt
  7. XML Sitemap
  8. Canonical Tags
  9. Duplication
  10. Crawlability
  11. Legacy Domain Issues
  12. Off-page Analysis
  13. Mobile SEO analysis
  14. International SEO analysis

On-Page Audit Factors Include

  1. Site Content Structure
  2. Keyword Research
  3. Page Copy Theme Analysis
  4. Keyword Use
  5. Meta Data Analysis (Page Titles, Meta Descriptions, Heading Tags)
  6. Schema
  7. User Experience
  8. Images & Video
  9. Internal Linking & HTML Sitemap

Server Log Audit Include

  1. Crawl Budget Analysis
  2. User Agent Analysis
What are some free SEO tools?

Google Analytics
Google Search Console
Ahrefs Website Checker
Screaming Frog
Synup Listing Scan
Answer the Public
Google Keyword Planner
Google Trends

What is the best free keyword research tool?

AnswerThePublic
Ahrefs Keyword Generator
Keyword Tool
WordStream Free Keyword Research Tool
Seed Keywords

What are the benefits of using a free SEO tool?

No cost
Get content ideas
Drive traffic to your website
Diagnose SEO issues
Test a tool before paying for it

What are the disadvantages of a free SEO tool?

Limited features and functionality
Lack of or inferior customer support
May require the use of many tools to fill gaps

Mehak Alamgir

mehak alamgir is a content marketer and has generated content for a wide range of industries including engineering, seo, word press development, events, technology and IT. In her current stint, she is a tech-buff writing about innovations in technology and its professional impact. Personally, she loves to write on abstract concepts that challenge her imagination

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One thought on “Website Audit Checklist for 2023 in Urdu/ Hindi

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