Itronix Solutions Digital Marketing Certification provides a detailed understanding about Digital Marketing concepts, strategies and implementation, including email and Search Engine Optimization (SEO) campaigns, Pay Per Click (PPC) campaigns, social marketing, retargeting and integrating digital marketing with traditional marketing.
Expand your skill set and grow your career. Here are some benefits of our certification:
- This certification will help you improve your marketing skills and knowledge by helping you get more visibility into the digital world.
- Learn how to use content to connect with your customers.
- Track customers from the first interaction with your brand.
- Optimize your website for conversion.
- Understand key digital concepts and KPI´s.
If you are new in the field, it can help you start a new career.
Learning Objectives
- Digital Marketing Overview
- Key Concepts
- Lead Generation
- Search Engine Marketing
- Digital Display Advertising
- User Experience and Usability
- Email Marketing
- Social Media Marketing
- Retargeting
- Tracking and Measurement
- Analytics
Digital Marketing Free Course In Pakistan
Exam Details
- Format: Multiple Choice Question
- Questions: 20
- Passing Score: 16/20 or 80%
- Language: English
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here are the answer to questions:
Itronix Solutions is planning and obtaining publicity, They frequently used ____ tool, which is an announcement regarding changes in the company or the product line.
Google Ads
Press release
Instagram Ads
Facebook Ads
Word of mouth marketing through electronic channels like email, internet etc is known as ____
Internet
digital
viral
___is a form of contextual advertising where specific keywords within the text of a web-page are matched with advertising and/or related information units.
Shopping ad
In-text ad
phase match keyword ad
Keyword text ad
__ can be defined as convergence of branding, information dissemination and sales transactions all in one place.
E-advertising
E-branding
E-commerce
E-marketing
What are the types of Digital Marketing in the industry?
Social Media Profiles
Website
Images and Video Content
Blog Posts and eBooks
Reviews and Customer Testimonials
Brandes Logos, Images, or Icons
All of the above
Which of the following is not a digital marketing tool?
Ahref
Kissmetrics
AdEspresso
Power Bi
What are the four C’s of Digital Marketing?
Customer, Content, Context and Conversation
Customer, Category, Context and Conversation
Consumer, Click Ads, Copy Ads and Conversation
None of the above
____links allow search engine crawlers to follow a link to give it a boost from search engine result pages and to pass on the link juice (reputation passed on to another website) to the destination site.
Dofollow
Nofollow
FollowforFollow
Wefollow
The __ redirect tells the user and search engine bots that the original web page has permanently moved to another location
404
302
301
200
What are the ways in which you can Increase Web page speed?
By optimizing images
Improving server response times
Enabling browser caching
All of the Above
Which of the following is not a Google AdWords Ad Extensions?
Sitelink extensions
Location extensions
Call extensions
App extensions
Digital Payout
A Website’s main page is called its
Home Page
Browser Page
Search Page
Bookmark
If a marketing agency is exposing its customers to its various other services also, it will be known as:
Market Research
Cross-selling
Customer Relationship Extension
Competition
This is a form of advertisement on the web that appears between web pages that the user requests
Banner advt
Floating advt
Interstitials
None
PPC engines are called
Pay Per Call
Pay Per Customer
Pay Per Click
Pay Per Conversion
Which is a web- roaming program used to find documents pertaining to your search?
Spider
Meta search engine
Meta tags
Indexers
Which of the following is commonly found on web pages?
Internet
Hyperlinks
Intranet
All of the above
Which of the following is NOT a type of digital marketing?
Social media
Search Engine Optimisation
Emails
Print advertising
What is the optimal length of a meta description?
160
180
55
120
What is the name given to marketing to customers based on their location?
Geographic
Psychographic
Behavioural
Demographic
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